Nicole Stones covers rods, line, jigs, plastics, electronics, and more for planning for a successful ice season chasing panfish.
Gear & Electronics
Snowmobiles are the ultimate ice fishing tool, but setting them up to efficiently carry all your gear can be a puzzle. Nicole Stone breaks down her custom DIY setup.
Destination Guides
It’s hard to beat Red Lake in northern Minnesota for ice fishing walleye. Nicole Stone breaks down the basics to help you plan a successful trip.
Nicole Stone’s DIY guide to conquering Rainy River walleye in the spring with tips on where to go, lodging, presentations, and more.
It’s no secret that Lake of the Woods and its tributary, the Rainy River, is…
Lake Winnipeg should be on every walleye angler’s bucket list. It’s not a tough lake to break down, but it can be tough on equipment. This guide breaks down how to plan and prepare for your own DIY trip.
About Nicole Stone

I’m Nicole – a fishing addict, internet marketer, and outdoor influencer who wants to help teach fishing through stories, reviews, and how-to guides. I started fishing when I was 6 years old and have been hooked ever since. In 2017, I left my job as an Atmospheric Scientist to pursue a passion in internet marketing and the outdoors. I’ve since built a business that allows me to live my passion and market it.